Liked it so much because it's thin and tacky. I like to have a very good grip on the handlebar for crit racing and this tape is 2mm, the thinnest so far and I don't usually wear gloves to it's very tacky. Drawback though is that I chose a celeste colored one and gets dirty easy, once dirty, kind of hard to clean but luckily it's still grippy.
This tape has a very good grip even when wet and muddy. It will not add any cushion if that is what youï¿½re looking for. Washes up quick after a muddy ride and is ready for more adventure.